The Fish Inc. Lures Fishajig is constructed from Zinc which is harder than lead, creating a quality finish and improving the strength and durability, maintaining its shape and ensuring a consistent action. A bottom heavy jig, the Fishajig has an erratic action when retrieved and can be flipped to be fished top heavy for a slower action. The slim profile makes it easy to retrieve, while also aiding in casting distance and sink time. The Fishajig’s design makes it extremely versatile and it is an ideal jig for slow jigging when targeting bottom fish, while also producing the bite when jigged faster and more aggressively or fished as a high speed casting jig.